Why bother to blog?

From Business Blog Consulting:

Jennifer Rice, who runs Mantra Branding, has been blogging since December 2003. She writes:

I recently got a project from a Fortune 50 company from my blog… it’s the best thing I’ve ever done for my consulting business!

Rick Bruner adds, "If ever there was a reason to blog, for consultants, anyway, there it is." Amen!

OK, Fortune 50 companies -- operators are standing by at Tom McKay World Headquarters.

PS: I'd give Jennifer a link, but she hasn't posted on her log in over a month. Guess that big gig is keeping her busy!